As part of its climate pledge program to combat climate change, Amazon has introduced the Climate Pledge Friendly badge for products that meet certain ethical and sustainability standards.
The badge appears both on the search results page and the individual product listing, and can be an asset that helps customers identify sustainable products. It also helps you stand out from products in that category that aren’t certified.
Many of our clients ask us about the badge, and more specifically, how they can apply for it. As a seller on Amazon, you can apply for the badge directly through Seller Central.
In this post, we’ll take you through the exact steps you need to take to apply for the coveted badge.
Applying for Third-Party Certifications
If your product is already certified by one of the external third-party certifying bodies, then applying for the Climate Pledge Friendly badge directly through Seller Central should be easy. In fact, you should automatically get the badge as Amazon is hooked into the certifying organizations’ databases that keep a record of all certified products.
Sometimes, though, it doesn’t always seem to find your product.
In this case, you’ll have to upload all the certifying documents in attachments so that Amazon can review them and apply for the badge.
Applying for Amazon’s Compact by Design
There are external, third-party certifying bodies as well as Amazon’s own certifications – Compact by Design and Pre-Owned Certified. If you don’t have one of the third-party certifications, then you may want to take a look at Compact by Design.
How to Apply for Climate Pledge Friendly Badge from Seller Central on Amazon
1. Click “Help” from the top-right corner of the menu bar in Seller Central.
2. Click on “Or, browse for your issue in the menu”.
3. Open the “Products, Listings, or Inventory” dropdown and select “Climate Pledge Friendly”.
4. Enter the information required (you’ll notice for Compact by Design, you’re asked to include the dimensions of the product and its weight), include your email to receive a notification, add certificates by clicking “Add attachments” and click “Send”.
Yep, it can be that easy to apply for Amazon’s Climate Pledge Friendly badge. If you’re already certified, then Amazon should recognize the certification quickly.
If you have any questions about or need help with all things Amazon, don’t hesitate to reach out to us.